We are a studio
for stories that linger.

Based in Kuala Lumpur worldwide reach.

Design-driven creative studio.

Brand films, identity & content systems.

scroll
/ Three Series of Work

What we make.

01 08 Projects 02 01 Project 03 02 Projects
01 / Series

Commercial & Brand Film

08 Projects

ELECTROLUX ‣ Coffee Machine Lifestyle

View Project
Commercial Coffee Machine Lifestyle 2024

DOO GROUP ‣ 10th Anniversary — Unleashing Limitless Innovations

View Project
Brand Film Direction 2024

D PRIME ‣ Manchester United VIP Campaign

View Project
Campaign Creative Direction 2025

DOO GROUP ‣ 9th Anniversary Brand Film

View Project
Brand Film Direction 2023

DOO GROUP ‣ Forging Futures Beyond Boundaries

View Project
Brand Film Vision 2023

ARIZONA ‣ Tea Beverage Commercial

View Project
Commercial Beverage Macro 2024

四海八荒 ‣ 陈势安代言广告

View Project
Commercial Mobile Game Celebrity 2024

MAPLESTORY R ‣ 阿达代言广告

View Project
Commercial Mobile Game Celebrity 2023
02 / Series

Personal IP

01 Project

STARX ‣ Financial Content IP — Loki

View Project
Content IP Short-form 2025
03 / Series

Podcast Production

02 Projects

TALKNOW ‣ 现在讲 Podcast

View Project
Podcast Talk Show Production 2024

YES I DOO ‣ Guest Talkshow

View Project
Podcast Talk Show Interview 2024
/ Concept

Not just another
creative studio.

Honey Juice Creative was founded in July 2025 for brands that seek real impact, not just visibility. We focus on brand strategy, content creation, and visual storytelling — helping businesses turn ideas into meaningful stories and attention into tangible growth. From brand identity to short-form and long-form content, we don’t simply produce deliverables — we build creative systems that are scalable, sustainable, and purpose-driven.

Unlike traditional project-based studios, we don’t create content just to fill calendars or chase short-term trends. We believe in close collaboration with our clients, taking time to understand their goals, markets, and challenges — before crafting strategic and intentional creative solutions. At Honey Juice Creative, we’re not just a service provider. We position ourselves as a long-term creative partner, growing alongside the brands we work with.

/ Services ✦ 05

Strategic creative
services that align
brand & impact.

N° 01

Brand Strategy & Identity

We define brand foundations through strategy and visual clarity — shaping identity, messaging, and direction that guide long-term growth.

N° 02

Personal Brand & IP Development

We build personal brands and content IPs by transforming expertise into structured, scalable, and credible content.

N° 03

Brand & Campaign Films

We create cinematic brand and campaign films that translate vision and values into powerful visual stories.

N° 04

Content Production (Short & Long)

We produce scalable content systems, delivering short- and long-form videos designed for consistency, performance, and platform relevance.

N° 05

Creative Partnership & Retainer

We work as long-term creative partners, providing ongoing strategy, direction, and execution to support sustainable brand growth.

Personnel ✦ 04 Active Est. 2025
Loki Xu
Loki Xu
Founder

Loki leads Honey Juice Creative with a strong focus on brand growth, client strategy, and long-term partnerships. He bridges creative execution with commercial objectives, ensuring every project delivers both impact and value.

Clement
Clement
Creative Mind

Clement oversees the creative vision across all projects, shaping brand narratives and visual concepts from idea to execution. He ensures every creative output aligns with strategy, aesthetics, and audience engagement.

Vilson
Vilson
Art Eye

Vilson owns the overall visual direction of the brand — branding systems, graphic design, and creative assets. He ensures visual consistency, clarity, and impact across all touchpoints.

Weewe
Weewe
Motion Hand

Weewe leads video direction and post-production, handling everything from shoot planning to final delivery — crafting engaging, high-quality videos that perform across digital platforms.

Connect

+60 11 1635 1639

Disciplines